steek.ai vs Peec AI
In the steek vs Peec question, both tools track how AI assistants recommend your brand — but steek.ai wins on price and honesty while Peec AI wins on breadth for agencies. steek is from €19/mo(billed annually; €29.90 month-to-month) with every engine included, a confidence interval on every number, and per-SKU AI Shopping for ecommerce — all backed by a money-back guarantee. Peec is aimed at marketing teams; its Starter plan is reported at around €89/mo and covers only 3 of its 7 engines, with no confidence intervals.
The short version
- Price: steek from €19/mo (billed annually; €29.90 month-to-month), all engines included — Peec Starter reported ~€89/mo for 3 of 7 engines.
- Honesty: steek puts a 95% confidence interval on every metric; Peec reports a single number.
- Ecommerce: steek does per-SKU AI Shopping → GA4 revenue; Peec is brand-level tracking.
- Getting started: steek has a free live checker (no signup) and a 10-day no-card trial; Peec gates its trial.
- Best for: steek → small businesses & online stores. Peec → agencies and marketing teams wanting a broad engine list.
At a glance
| steek.ai | Peec AI | |
|---|---|---|
| Built for | SMB & ecommerce | Marketing teams & agencies |
| Entry price | from €19/mo * | ~€89/mo * |
| Engines on entry plan | ✓ All 4 majors, flat | 3 of 7 (add-ons) |
| Confidence intervals | ✓ Yes | — |
| Real monthly search volume | ✓ Yes | 1–5 bar |
| Per-SKU AI Shopping → GA4 | ✓ Yes | — |
| Free trial | ✓ 10 days, no card | Gated |
| Free live checker | ✓ No signup | — |
Price: from €19/mo vs a gated ~€89 Starter
The clearest difference is price and packaging. steek.ai is from €19/mo (billed annually; €29.90 month-to-month) with every engine — ChatGPT, Perplexity, Gemini and Google AI Overviews — included, plus a 10-day free trial with no credit card. There are no seats to count and no engines behind an upsell.
Peec AI's Starter plan is reported at around €89/mo and covers only 3 of its 7 engines; adding the rest costs more. Peec doesn't publish exact amounts on its pricing page, so these are publicly-reported figures rather than quoted prices. Either way, a usable Peec plan lands at roughly three times steek's entry price.
Honesty: confidence intervals vs a single number
AI answers are volatile. Independent tracking finds that 40–90% of the domains an engine cites can change when you re-ask the same question over time. A visibility score with no error bar hides that noise.
steek is the only tool in this comparison that puts a 95% confidence interval on every metric, so you can tell a real movement from sampling noise. Peec reports visibility as a single point estimate. For a small team making one bet at a time, knowing whether a change is statistically real is the difference between acting and chasing noise.
It also matters what you measure. In Ahrefs' study of 75,000 brands, brand mentions correlated with AI-Overview visibility at 0.664 versus 0.218 for backlinks — roughly three times stronger. That's why both steek and Peec measure mentions rather than links; steek simply reports each number honestly, with its error bar.
Ecommerce: per-SKU shopping vs brand tracking
If you sell products, the question isn't just “is my brand mentioned” — it's “does the AI surface this product, and did it make money.” steek tracks per-SKU AI Shopping visibility across ChatGPT, Perplexity and Gemini and ties it back to revenue in GA4. Peec is built for brand-level tracking for marketing teams, not per-product ecommerce attribution.
Peec has a clean, well-liked interface and a broader engine list (7) once you're on a paid tier, and it's popular with European agencies managing many brands. If raw engine count and agency team features matter more to you than price or confidence intervals, Peec is a fair choice — we'd rather tell you that than pretend otherwise.
Who each is for
Choose steek.ai if you're a small business or online store that wants an honest, affordable read on AI visibility — flat price, every engine, confidence intervals, per-SKU shopping, and a free checker you can run right now.
Choose Peec AI if you're an agency or marketing team that needs the widest engine list and team workflows, and enterprise-ish pricing isn't a blocker.
What mistakes do small teams make with AI-visibility tools?
Whichever tool you pick, a few traps waste the most time — and they're the reason we built steek the way we did:
- Judging AI visibility from analytics. More than 97% of AI-driven site visits carry no UTM or referral — the “dark traffic” problem. If you only watch GA4 sessions you'll conclude AI sends nothing; you actually need a tool that samples the answers directly.
- Assuming your Google rankings carry over. They mostly don't: across 863,000 SERPs, only 37.9% of AI-cited URLs also ranked in Google's top 10. GEO is a separate surface from SEO, so track it on its own instead of assuming a page-one ranking already covers you.
- Publishing vague copy and hoping. Controlled tests (Princeton GEO, KDD 2024) found that adding statistics lifted citation rates 37–41% and quotations 28–40%. Whatever tool you use to measure, the fix is concrete, citable content — not more keyword tuning.
- Reacting to a single reading. AI answers are noisy; one good or bad day is usually sampling variance. This is exactly why steek reports a confidence interval and Peec's single point estimate can mislead.
FAQ
steek vs Peec — which is better?
Neither is better for everyone; it depends on who you are. steek vs Peec comes down to price and honesty against breadth: steek.ai is better for small businesses and online stores that want from €19/mo (billed annually; €29.90 month-to-month), every engine included, a confidence interval on every number, and per-SKU AI Shopping. Peec AI is better for agencies and marketing teams that want the widest engine list (7) and team workflows and can absorb its higher, gated pricing.
What is the main difference between steek.ai and Peec AI?
steek.ai is built and priced for small businesses and ecommerce — from €19/mo (billed annually; €29.90 month-to-month) with every AI engine included and a 95% confidence interval on every number. Peec AI is aimed at marketing teams and agencies; its reported ~€89/mo Starter plan covers only 3 of 7 engines, and it reports visibility as a single point estimate without confidence intervals.
Is steek.ai cheaper than Peec AI?
Yes. steek.ai is from €19/mo (billed annually; €29.90 month-to-month) with all engines included. Peec's Starter plan is reported at around €89/mo — roughly 3× steek — and limits you to 3 of 7 engines, with more engines as paid add-ons. Peec doesn't publish exact amounts on its pricing page, so treat its figures as publicly-reported rather than quoted.
Does steek.ai track AI Shopping for ecommerce?
Yes — steek tracks per-SKU AI Shopping visibility across ChatGPT, Perplexity and Gemini and ties it to real revenue in GA4. Peec is built for marketing-team brand tracking, not per-product ecommerce attribution.
Why does steek show confidence intervals when Peec shows one number?
Because AI answers are volatile — 40–90% of the domains an engine cites can change when you re-ask over time. A single point estimate hides that noise, so steek puts a 95% confidence interval on every metric to separate a real movement from sampling variance. Peec reports visibility as one number.
See your honest AI-visibility read in minutes
Run steek's free checker with no signup, or start the 10-day trial — every number with its interval.